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Debyani + Co. Fashion Branding
A prestigious brief, super proud to have worked on this one, in 2015. Turns out this brand attained a huge amount of commercial success both on retail and runways.
Service
Identity & Branding
Client
Debyani Malhotra, Fashion Designer
Year
2015
This project included logo development for two seperate lines - the Diffusion/ Pret line and the mother brand.
The diffusion line had to have its own personality yet falling into the aesthetics of the mother brand.
Timeless
Debyani was targetting the wedding and occassion market, hence the logo had to have a classic appeal that would speak to women across age groups.
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