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Premier Handball League Branding

It was a brand new sports league, which was on its way to get scaled in a big way. The brief was to showcase how the brand would look across channels. As it would be the launch campaign, it had to stand out against the larger than life Cricket Campaigns in the country.

Service

Brand Design

Client

Premier Handball League

Year

2024

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I observed some of the global handball teams of Europe, the attitude portrayed came in very useful to put the brand personality together.

The idea was to keep it young, powerful, yet very international looking. It had to have the energy of the game, and the freshness of a brand new league. The logo was already give, so the brand universe had to be around it.

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